Please join our online focus group


GROUP NAME:

Influence of creative directors for Fashion and Luxury branding strategy


ABOUT THIS GROUP:

Hi everyone, I am Lisa and currently writing my master thesis about the influence of artistic and creative directors for Fashion and Luxury branding strategies. I will be the moderator of this group trying to get more insights about the role of creative director , his function today and why you think he is a character becoming more and more relevant within the fashion industry;
If you wish to debate about whether Virgil Abloh or Demna are a good fit for Balenciaga or Vuitton or if you want to unveil the mysteries behind this very debated role within the industry, this focus group is definitely for you.


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